Carlton print!
Logo by Hipster Branding
It’s a project by designer Dave Spengeler that reimagines corporate logos, hipsterfied.
“I’m fed up with the latest design trend. Everything has to be ‘vintage’ style, type has to be centered, all-caps, or written calligraphically,” Spengeler tells Co.Design. “There are lobsters, birds, ribbons, anchors, crowns, arrows, crests, and the famous X everywhere. Personally I like this kind of style. But slowly but surely these cliches are getting overused.”